Education: Our Greatest Investment in South Dakota’s Future

Education: Our Greatest Investment in South Dakota’s Future

Rob Monson, SASD Executive Director

In the Know

Horace Mann once said, “Education…is the great equalizer—the balance-wheel of social machinery.” He reminded us that nothing shapes opportunity, strengthens democracy, or fuels progress more than a strong public education system.
Here in South Dakota, we talk often about investing in the future—pipelines, data centers, power infrastructure, and other important projects. But our real future is sitting in classrooms across this state. Our children deserve the same commitment, the same focus, and the same belief in their potential.
Last week, the Governor released his proposed budget, and it offered no increase for K-12 education—actually a decrease of $12.8 million compared to last year. With inflation pushing school costs higher, flat funding amounts to a cut. And unlike many other priorities, education funding is required by law to keep up with inflation. Here is the statute that requires an increase in funding for education:  What that section says is: “Index factor,” is the annual percentage change in the consumer price index for urban wage earners and clerical workers as computed by the Bureau of Labor Statistics of the United States Department of Labor for the year before the year immediately preceding the year of adjustment or three percent, whichever is less.
But here’s the good news: the Governor’s budget is only the starting point.
We have the opportunity—and the responsibility—to speak up for our kids and ensure our schools receive the support they need.
South Dakota’s children are our greatest asset. Let’s invest in them.
A few ways we can make progress:
  • Restore the sales tax from 4.2% to 4.5% (estimated $105 million)
  • Honor the education funding formula in state law
  • Recognize that flat funding is not enough when costs keep rising
And for those who say public schools must show results—we welcome accountability, as long as it reflects the standards we are charged with teaching.
This is a moment to come together. A moment to choose kids over cuts. A moment to believe, as Horace Mann did, that education truly is the great equalizer.
Let’s lift up our schools. Let’s lift up our students.
Let’s invest in a brighter South Dakota.
It is time for every community in this great state to take back education. Take the time to visit with your local school board, administrators, teachers, and of course your senators and representatives. Find out how you can help! Let’s do what’s right for South Dakota and put our money in a real investment; our children!

About this Process

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F.A.Q.

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Do you know how public school funding works?

Do You Know How Public School Funding Works?

Understanding the basics behind how our schools receive the resources they rely on.

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Strong communities depend on strong public schools. This video walks through how South Dakota funds its schools and highlights why our shared commitment to education is so important for the future of our state.

A Salute to Service

Veterans Day

Honor Veterans Day in South Dakota schools by celebrating the service of local veterans. Share student projects, photos, and messages of gratitude to highlight respect, patriotism, and community values.

Maximizing Moments

Salute to Service: A Heartfelt Thanks to Our Veterans 🇺🇸

Observing Veterans Day in our schools is not just a tribute; it’s a powerful promotional opportunity. It allows us to showcase our commitment to fostering respect, patriotism, and a deep sense of community, embodying the values that make our district stand out. 🇺🇸 

Image Suggestions

Take photos of students expressing gratitude to local Veterans. This could include handmade cards, a Veterans Day program, or students sharing their thoughts on what makes their Veterans special.

Text Prompt

🇺🇸 Honoring Our Heroes 🇺🇸

Thank you, veterans, for gracing our halls with your presence at today’s Veterans Day program. Your sacrifice and commitment to our nation inspire us all. As we wrap up this special day, let’s carry the spirit of gratitude forward. Share a moment with a veteran, express your thanks, and let’s continue to build a community that values and supports each other. #HonorPoweredbySDPublicSchools

About this Process

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F.A.Q.

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Arts in Education Week

National Arts in Education Week

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Second Full Week of September

Beginning the second Sunday in September, this week is dedicated to recognizing the importance of arts in education. Schools across the nation celebrate by showcasing students’ artistic achievements and integrating more arts-focused activities in the curriculum.

Suggested Photo Opp

Action: Organize a student art exhibition in the school hallway or library, displaying artwork created by students during the week.

Photo Idea: Capture an image of students proudly standing next to their artwork, or take a wide shot of the art display with students and teachers viewing the pieces.

Suggested Post Content:

🎨 Happy National Arts in Education Week! 🎭

We’re celebrating the incredible impact that arts education has on our students’ creativity, critical thinking, and emotional well-being. From music and drama to visual arts and dance, our schools are vibrant centers of artistic expression! Let’s continue to support and promote the arts in our classrooms. #ArtsEdWeek #Creativity #PoweredbySDPublicSchools

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American Education Week

American Education Week

Come together as a district and community to celebrate public education and honor individuals who are making a difference in ensuring that every child receives a quality education.

Maximizing Moments

Post Suggestions

Spotlight Student Achievements

Throughout the week before Thanksgiving each year, dedicate posts to celebrating student achievements in academics, arts, athletics, and extracurricular activities. Use images, videos, and quotes from students to make these posts personal and impactful. Encourage students to share what they love most about their school and learning experiences.

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Educator Shoutouts

Create a series of posts highlighting exceptional educators across the district. Invite teachers to share their teaching philosophies, memorable classroom moments, or what inspires them. Parents and students can also participate by posting their own shoutouts to teachers who have made a difference in their lives, using a district-specific hashtag like #ThankATeacherSD.

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Interactive Social Media Campaigns

Engage your community with interactive elements such as polls, quizzes, and challenges. For example, you could run a daily trivia quiz about your district’s history, notable alumni, or interesting facts about the education system. Encourage followers to participate by offering small incentives like school merchandise or recognition on the district’s social media pages.

Community Partnerships and Collaborations

Collaborate with local businesses, media, and community organizations to amplify your AEW messages. Partner with local media to feature special stories about the district’s impact, or work with businesses to offer discounts or promotions to students and staff during AEW. Highlight these partnerships on social media to show the community’s support for public education.

SD Public School Swag

South Dakota Public School Swag!

Start the Year Off Right!

Shop

Show Your Pride: Purchase SD Public School Swag to Celebrate Your Profession!

Being part of South Dakota’s public school system is more than just a job—it’s a commitment to shaping the future. Whether you’re a teacher, administrator, or support staff, your role plays a vital part in nurturing the minds of tomorrow. What better way to celebrate this important work than by sporting some SD public school swag?

Wearing apparel and accessories that showcase your pride for your profession is a simple yet powerful way to demonstrate your dedication. From cozy hoodies emblazoned with your school’s logo to stylish caps that highlight your district, there’s something for everyone. Not only does this gear foster a sense of unity and camaraderie among staff, but it also sends a positive message to students, parents, and the community.

 

By purchasing and wearing SD public school swag, you’re making a statement. You’re showing that you’re proud of the work you do, the school you represent, and the impact you make. It’s a way to visually express your passion for education and your commitment to the success of every student who walks through your school’s doors.

So why not add a little extra spirit to your wardrobe? Whether it’s for a school event, casual Fridays, or simply to wear around town, your SD public school swag will be a constant reminder of the pride you take in your profession. And who knows—you might just inspire others to join in the celebration of public education in South Dakota!

Yankton

Yankton School District

Yankton Family Shares Public School Journey

Ready to Share

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🌟 “Meet the Daisy family from Yankton, SD, and discover why they are passionate advocates for South Dakota public schools! 📚💼 In our latest PSA, Ellie and Jared share their personal journey and the reasons they trust our public schools with their children’s education. Tune in to hear their story and find out what makes our schools the heart of the community. #CommunityPoweredbySDPublicSchools

Download & Share

Share this image/video on your own social media channels to promote public education in your district.

About this Process

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Call For a Quote:

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F.A.Q.

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Vivamus suscipit tortor eget felis porttitor volutpat?
Nulla quis lorem ut libero malesuada feugiat. Vestibulum ac diam sit amet quam vehicula elementum sed sit amet dui. Quisque velit nisi, pretium ut lacinia in, elementum id enim. Sed porttitor lectus nibh. Mauris blandit aliquet elit, eget tincidunt nibh pulvinar a. Nulla porttitor accumsan tincidunt.
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Nulla quis lorem ut libero malesuada feugiat. Vestibulum ac diam sit amet quam vehicula elementum sed sit amet dui. Quisque velit nisi, pretium ut lacinia in, elementum id enim. Sed porttitor lectus nibh. Mauris blandit aliquet elit, eget tincidunt nibh pulvinar a. Nulla porttitor accumsan tincidunt.
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A Season of Gratitude

A Season of Gratitude

Embracing Thankful Vibes in November

Maximizing Moments

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November is a season of gratitude, a time to reflect on the blessings that surround us. In the midst of our busy lives, let’s take a moment to appreciate the warmth of our community, the strength of our bonds, and the everyday moments that make life special. Together, let’s cultivate an attitude of gratitude that echoes through our days.

Image Suggestion

Take photos of students and staff expressing gratitude or giving back. Do you have a class making tie blankets for the needy? A student organization volunteering at a local food bank? Look for the good happening all around your District!

Text Suggestion

November is a season of gratitude, a time to reflect on the blessings that surround us. In the midst of our busy lives, let’s take a moment to appreciate the warmth of our community, the strength of our bonds, and the everyday moments that make life special. Together, let’s cultivate an attitude of gratitude that echoes through our days. #GratitudePoweredbySDPublicSchools

Send a Message of Thanks to Your School Board

Send a Message of Thanks to Your School Board

Celebrate School Board Appreciation Week by sending short videos or messages thanking your school board for their service. Share student and staff messages to highlight their impact on your school community.

Maximizing Moments

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Email to Staff: School Board Appreciation Week is the third week of February each year. We’d love to share a video with them thanking them for their service (example). Some quick 5 – 10 second vids of classrooms, groups of [non-media restricted] students, teachers or other staff saying a variation of “Thank You School Board,” “We Appreciate All You Do,” etc. would be fabulous.

If you could share this with some teachers or if integrationists would be willing to record (sideways-held phones are fine!) I would greatly appreciate it!

  • They can share to my Google account.
    • Have them include their school and classroom.

Text Suggestion

Email to Staff: 

School Board Appreciation Week is coming up February X – X. We’d love to share a video with them thanking them for their service (example). Some quick 5 – 10 second vids of classrooms, groups of [non-media restricted] students, teachers or other staff saying a variation of “Thank You School Board,” “We Appreciate All You Do,” etc. would be fabulous.

 If you could share this with some teachers or if integrationists would be willing to record (sideways-held phones are fine!) I would greatly appreciate it!

  • They can share to my Google account.
    • Have them include their school and classroom.

Say it With a Hashtag

Say it with a #

Hashtags Unify Our Cause

Maximizing Moments

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Hashtags are powerful tools in social media, connecting your content with a wider audience, grouping it with similar posts. They also help in tracking topics and trends, making your content relevant and timely. Hashtags can effectively categorize information, aiding in the discovery of your posts by those interested in specific themes or subjects. So don’t forget – when you post to show the power of SD Public Schools in your District, add a hashtag!  #TogetherPoweredbySDPublicSchools

Hashtag Suggestions

  • Foundation
  • Opportunity
  • Problem Solving
  • Communication
  • Adaptability
  • Collaboration
  • Leadership
  • Empathy
  • Critical Thinking
  • Time Management
  • Connection
  • Teamwork
  • Literacy
  • Potential
  • Determination
  • Economy
  • Perseverance
  • Success
  • Impact
  • Tomorrow
  • Purpose
  • Initiative
  • Diversity
  • Networking
  • Resilience
  • Community
  • Leadership
  • Understanding
  • Pride
  • Media-literacy
  • Empathy
  • Economy
  • Purpose
  • Goals
  • Understanding
  • Achievement
  • Belonging
  • Workforce
  • Passion

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